AT YOUR SERVICE
How we shift unknowns to actionable foresight with predictive analytics
How ML forecasting compares to a chef planning a menu
Unlock the true value of data
How ML forecasting compares to a chef planning a menu
Unlock the true value of data
Unlock the true value of data
Whatever uncertainty looks like to you, however challenging it seems, we go way beyond explanations and predictions. We unlock the true value of data to not only predict what will happen but prescribe what to do when it does – fast.
Our data scientists use cutting-edge artificial intelligence, machine learning, automation and sector expertise. It’s our predictive analytics as a Service, custom built, with each step precisely choreographed just for you.
- Dynamic customer segmentation & lapsed prevention
- Ad spend optimisation
- Personalised brand & industry sentiment analysis
Our deep understanding of community needs and preferences empowers you to achieve more precise customer segmentation. Our algorithms dynamically create segments, each receiving a personalized engagement strategy.
This includes suggestions for products/categories, promotions, and messaging enabling you to enhance the effectiveness of marketing campaigns and provide personalised customer experiences.
Our lapsed prevention segment reduces disengagement by offering actionable recommendations to retain customers.
Using historical purchasing behaviour with predicted demand for your product or service we can recommend the best channels to spend your marketing resources to give you the highest return on ad-spend.
We offer a personalised analysis of your brand’s sentiment and industry dynamics. By examining internal data sources like contact centre logs, contact forms, and reviews, and combining this with a holistic understanding of national consumer behaviour, we provide insights into how your brand is perceived and how customers interact with your products or services within your industry.
Our model also uncovers valuable insights about your target demographic and their anticipated purchasing trends. These findings enable us to recommend actionable steps to mitigate potential risks and enhance the overall customer experience.
Our process
We use a unique process, which combines data science with our in-sector consultancy, to create our custom made dynamic prediction models. Our models continually aggregate your data, alongside wider industry data, to predict what will happen and prescribe what to do when it does – fast.
01_UNDERSTAND
It all starts with our domain experts working with you to define goals and success criteria. This consulting-led approach helps best address your unknowns and delivers the most valuable outcomes. You’ll quickly gain confidence we can deliver your goals with our free evaluation.
02_PREDICT
Our Predykt engine enhances your data with global & local trends, such as weather, travel and localised demand spikes. Our data scientists build & optimise our prediction models which identify previously elusive, connected, patterns; unlocking data’s true value.
03_PRESENT
Our models are then outputted through our visualisation app “Predykted” or directly into your own app. We also turn data insights into action faster using automation. Our Predykt API’s integrate directly into your core systems.
04_ENHANCE
Our data scientists continually find new insights to keep models relevant, while learning from the data so they deliver the most accurate foresight fuelled predictions. Our expert team is with you every step of the way helping you solve new challenges facing your business.
Examples of our high value models
… so many possibilities
By uniquely aggregating data from a wider range of external sector sources, our models are enriched to provide greater accuracy and depth to our foresight, so our prediction models keep getting better. Everyone wins.
See us in action
To see how actionable foresight benefits your business, check out our use cases.
Predicting your future just got easier
Whatever your size, we deliver actionable foresight faster, without complexity and compromise.
Try our free evaluation of your data analytics requirements.